I took every warm intro I could get. It was a mistake.

Last week, I talked about what happens when investors understand your business but still don’t move. This week, we’re focusing on what happens when the meeting shouldn’t have been on the calendar in the first place.

Years ago, I made a mistake that a lot of founders make. I took every warm introduction I could get. If someone offered to connect me to an investor, I said yes. I met with hundreds of venture investors across the country. Every introduction felt like progress. Every meeting felt like momentum.

It wasn't.

At the time, I assumed fundraising was mostly a numbers game. More meetings meant more opportunities.

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